Wednesday, 4 March 2015

The stationary company - Initial ideas / Development

The Stationary Company - Initial Ideas/Development

When starting the brief i tried to do my own hand rendered typography which didn't really work out as well i had hoped i attempted using ink and sharpies.

Development:





What products would be in the brief:



I started looking at existing hand rendered typography and how i can apply that to my brief. My first section of the brief was to produce a Mini Calendar.


Lining it up

Development
Testing it with different typefaces.



Although it was only monochrome i still wanted to design a pattern for the back of the calendar.


I still was unsure about the typeface so i kept developing.
Quote cards:






Patterns:

With these patterns i will print A2 and roll up and wrapping paper.

Using the same pattern i used on the calendars i expanded it and made it bigger.

 Dashed pattern:
 Dotty Pattern:


Changed the typeface - 

I next thought about stock i was going to use. I bought some off white baby blue and grey from hobby craft.


I still felt i wasn't getting anywhere so i changed the typeface to a san serif.

Using the pattern i applied to the postcard.



New quote cards:

Colour scheme.



 Using the pattern.






Birthday cards:

For the birthday cards i needed to set up double sided layout so certain parts would print on certain places.


 Although i wanted to only use san serif typeface these cards i felt would look better with a serif.


New Calendar :

Examples:


Full calendar: I also applied the original pattern to the back of this calendar too.



New cards:

Envelope:

For the envelope i decided i would make a simplistic one to fit in the postcards and quote cards.

Net:

Closed up.



Occasion cards:

Patterns/Booklets:

I made large patterns and cut out a booklet net so i could saddle stich the stock to the small notepads.







Print and production:

I rolled the wrapping paper up and attached a black string.



I cut the calendar down ready to be spiral bound.



Some of the colour cards i got printed turned out to be of poor quality so when i go to hobs to get my calendar spiral bound i will reprint these.
Patterned occasion cards.
Black type on grey card


Notepads:

I bound the notepads with thread like a booklet. I simply removed the staples from underneath and bound the cover with the pages.




Before printing the envelopes i put the pattern inside.

They fit the cards really well. I am pleased with the range i think its simplistic and concise.

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