Intern Magazine
Today we had a day brief with Alec Dudson from Intern Magazine. Before we began the session Alec had a quick chat with us and gave a short presentation about him & intern mag.
- He first interned at Boat magazine (each issue goes to another city)
- Domus magazine - Milan ( 2 month internship )
- Editors of vogue - Interned for 7 month
- Decided there wasn't a magazine that engaged with the this style of work.
- Intern zero addition - 12 pages
- Kickstart - Intern Magazine
- Dazed Digital , Mashable , Bullett , dezeen , fvf, Nice < Press Intern magazine made.
- Issue one - 144 pages
- Adverts designed by them.
DAY BRIEF
To start the day brief we got our selfs into groups of five. In my group there was . Sam , Jnae , Jordan , Jamie & Beth. We first looked some existing independent magazines that Alec brought in he also provided us with a list of things we should consider for our fictional magazine and a list of different categories of magazines.
I had a look at 'Another Escape' magazine. This indecent magazine has a minimal style using photography images and clean finish to its spreads its consistent and has a natural theme.
Our concept-
-Supports their local super market
-Spiritual
-Independant
-Holistic
-DIY
The next task was to produce a front cover of the magazine to present to the rest of the group.
We split our group in half Beth Jamie and Jordan looked at a possible logo and Sam , Jnae and i looked at some photography images and something we good use to put the logo on top for our front cover.
Examples/images of the people who we would feature in our magazine who life 'off the grid':
Houses and scenery:
This is the image we chose for the cover:
'We focus on handmade/hand crafted elements, we use recycled paper we have a seed page so you can grow your own seeds. More of a tactical feel. Hand bound spine. Natural colour scheme.
The content suits a bi annual format as it has a lot of content & is well researched.
Binding-
This is the binding we would have as its simple and gives the publication an organic feel.
Logo.
Jordan hand drew our logo and then scanned it in.
Logo with imagery.
Kickstarter campaign:
We decided as we would need sponsors from big companies that national geographic would be the perfect one. We also found a video of Mick Dodge. A guy who lives off the grid in america in the forest living only off the land. We felt like having such a big company behind our kick start campaign would give people the trust in us and help us start our independent magazine especially using this video people can really see how people live happy not living in mainstream society.
IIntern Evaluation
I have really enjoyed the live brief I feel as though I got everything out of it that I could of and I enjoyed working with a few people who I haven't before. This idea isn't something I would have usually gone for but I'm glad our concept was different from everyone else’s. It was interesting to research about and I think our magazine cover reflected the ethos of our idea.
The group worked well together and I am glad we have picked an idea that was different from the other groups. Reflecting back on this brief which was at the start of the year if eel as though one of my main interests lies in publications and I didn’t feel that at the time of the workshop but I defiantly think that has had an effect on my practice and how I work. I consider more things when designing such as the concept more in depth, and designing something which is different to what exists and more individual as its important not to fall into the traps of trends or similar design. I felt the day brief was beneficial in more ways that one especially having a day away from being sat in front of the laptop and being able to share ideas with a larger group then just a collaboration.
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